This is a remote position.
Key Responsibilities:
Develop and execute multi-channel marketing strategies to generate qualified leads
Oversee content creation, paid ads, social media, and email marketing campaigns
Build brand authority through case studies, testimonials, and partnership outreach
Analyze campaign performance and adjust strategies for better ROI and lead quality
Collaborate with sales and operations to align messaging and conversion goals
Manage the marketing calendar, creative team, and marketing tools
Identify growth opportunities through competitor research and industry trends
Create and manage reporting dashboards for key marketing KPIs
Requirements:
2–3 years of experience in a Marketing Manager or CMO role , preferably in a B2B or virtual services environment
Proven experience in lead generation , content strategy, and digital advertising
Strong strategic planning and project management skills
Ability to work cross-functionally and lead marketing initiatives end-to-end
Knowledge in the fitness and wellness industry is a plus
Familiarity with tools like Canva, Meta Ads Manager, Google Ads, and email automation platforms is preferred
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